UNCAGE YOUR BUSINESS
for new coaches to learn how to get paying clients (without being all over social media)!
Nail your niche, craft a message that stands out, create packages that sell, and learn how to get paying clients (finally!)
All in 5-8 weeks, with a full YEAR of coaching and support so you can continue to grow!
UNCAGE YOUR BUSINESS
GET CLEAR - GET CLIENTS!
Strategy - Mindset - Implementation - Personal Attention
Learn what it takes to get clients all up in your (online) business >> FROM THE COMFORT OF YOUR OWN PANTSLESSNESS.
GET ACCESS TO A FULL YEAR OF COACHING AND SUPPORT!!
Here's the deal:
TO BE IN BUSINESS, YOU NEED CLIENTS.
Except so far, it's mostly crickets (other than your mom cheering you on. Thanks, Mom!)
You're working hard but you still feel:
- Fuzzy (and not in a fun, margarita way)
- Unfocused (so many things to do, so much Netflix to watch)
- Frustrated (worse than when the Wifi is slow)
Nothing you're doing seems to be working-and you're doing a LOT! (Or maybe you're in the camp of people who have stopped doing anything at all, because it's super defeating to work so hard with no results).
YOU KNEW STARTING A BUSINESS WOULD BE HELLA HARD,BUT YOU'RE STARTING TO WONDER…
Is it normal for it to be THIS hard
Wasn't this supposed to be at least sorta fulfilling and freeing?
Also, like, NOW WHAT?? ('cause it feels like you've tried everything)
YOU ARE SO READY FOR:
- Having a full-time business (that makes money), not a hobby (that takes money)
- Serving clients you legitimately love
- Paying your bills (with money to spare for trips, family, and booze, and bread-all the essentials AND some luxuries, dammit),
- Being recognized as a business owner and a leader in your industry
- The constant hustle for clients to be OVER (boy, bye!)
Another hard truth: Everything you've been trying on your own for marketing is not actually helping you get clients, make money, or get any closer to your dreams.
MOST COURSES TEACH YOU STEPS 5-10…
But what you need are steps 1-4 - the foundations that will make ALL the rest of your marketing actually work.
OUR UYB process
UYB IS THE BEST INVESTMENT I HAVE EVER MADE IN MY BUSINESS
But not many people talk about this, and certainly not all those shiny courses you see advertised online. Because it's not a tactic, or a strategy, or a sexy "6-figures in a month!" gimmick.
It's a methodical process of figuring out who you serve (your niche), what you offer them (your package), and how to sell it in a way that makes them want to buy (how you talk about what you do).
- Annie kip, life coach
I BOOKED MY VERY FIRST PAYING CLIENT IN MY BRAND NEW BUSINESS!!
If I hadn't joined UYB, I'd still be blindly applying to every run of the mill job I didn't want hoping for something to magically happen for me. UYB gave the the drive to stop waiting and just START. The program has given me the confidence to speak about my business as if it's actually real and happening (not just a goal or any idea anymore). The program really helps turn down the noise and cut the crap around what I should be spending my time on and what is a waste of time. I trust Becca and Erin's advice and guidance because they have been on this journey themselves and share so openly where they started. I am no longer afraid to put my work out there and tell people about my business with confidence!
- KELLIE KING, BEAUTY BRAND MARKETING EXPERT
LET ME PROPERLY INTRODUCE MYSELF
Hi! I'm Rebecca Tracey
I live in Squamish, BC (Canada), and am obsessed with mountains, dogs, and helping people create businesses that give them the freedom they crave.
Since 2011, I've been helping new business owners (over 1500+) take focused action on the things that actually make a difference when it comes to getting clients.
Like YOU, I started by doing all the hard things that got ZERO results. I took all the courses (probably the same ones you have taken), followed all the "rules," and made about a bajillion mistakes that taught me A LOT about what NOT to do when starting a coaching business.
And in the process, I created my OWN process for what new coaches actually need to be doing to make it work faster (and that doesn't involve spending all your time on social media)
The secret no one whispered to me (but I'm here to whisper to YOU) is this:
NO AMOUNT OF TRAININGS, COURSES, AND "TACTICS" CAN WORK IF YOU ARE NOT CLEAR ON THE BASIC FOUNDATIONS OF BUSINESS…
I know, I know. "Foundations" doesn't SOUND sexy (which is why so few business coaches talk about it).
But you know what IS SEXY?
Getting clients! Clients that find YOU on the internet! And PAY YOU.
OVER AND OVER AND OVER AGAIN. #BUSINESSGOALS
Once I NAILED the foundations, and helped other solo-preneurs do the same -- I saw that it actually wasn't so hard and painful to build and run a successful business.
THAT'S WHY I CREATED
UNCAGE YOUR BUSINESS
SO WHAT ARE THESE FOUNDATIONS
YOU SPEAK OF, BECCA?
The FOUR FOUNDATIONS YOU must have in place before you waste hours (or years) creating that website, email funnel, e-book, Instagram profile, YouTube channel, webinar, group program, etc etc etc (yeah I see you) ARE:
Makes it crystal clear to everyone you speak to EXACTLY how you can help them (or someone they know). (um hi, REFERRALS #moneydance)
A STRONG MESSAGE
Lets you show your people that you understand them and that you can help them, and create content that speaks directly to them!
A strategic PACKAGE AND PRICE
So you're not fumbling on consults and feel confident you are selling something that people will pay for!
SIMPLE, SMART MARKETING
Then you have to go put all these shiny new foundations out there for the world to see (we show you how to do that)... but putting it all out there takes courage and the right mindset and strategy… and we give you those too.
I created Uncage Your Business to help you SOLIDIFY these foundations,
becuase none of your marketing efforts will work til you have extreme clarity in your foundations!
There are SO many ups and downs in your first year. you start with the best intentions but then:
Your First year of Business
Even if you are able to dedicate full time hours to your business when you're new, there is still an UNAVOIDABLE process of testing and tweaking and refining everything from your niche, to your packages, to your prices and your marketing - nothing is one and done, ever, but especially when you're new.
This is why I changed UYB from a month-long blitz to including a year of support! The curriculum will take you 5-8 weeks to complete (hello clients in less than 2 months!), but we will be here for you during a full year as your business is evolving FAST and you have SO MANY QUESTIONS!
Don't you wish you had a team on call to answer your questions and give you feedback, anytime you need?
Well, now you do.
FROM FOUNDATIONS TO SUPPORT, WE'VE GOT YOU COVERED
UYB is an 8 week curriculum , with 12 months of support, PLUS
- 4 FOUNDATIONS MODULES TO GET YOU CLEAR AND CONFIDENT IN YOUR BUSINESS (designed to be completed in 4-8 weeks!)
- 12 MONTHS OF PERSONAL ATTENTION AND FEEDBACK FROM ME AND MY TEAM OF EXPERTS (so you have help as your business grows)
- DAILY FEEDBACK in our private community to make sure you stay on track
- COACHING CALLS where you can ask questions and get feedback
- MINDSET SUPPORT so you don't let your fears get the better of you
- CO-WORKING SESSIONS so you uphold your commitment to doing this thing!
- MASTERMIND SESSIONS so you can brainstorm with your fellow UYBers and build a network of BFFs (Biz Friends Forever)
- AND SUPPORT & ACCOUNTABILITY FROM A PRIVATE GROUP OF ENTREPRENEURS LEARNING ALONG WITH YOU
omg yes! How do I join?
greater clarity about who i serve and how i serve them
This course will require you to do the 'down and dirty' work that is necessary to nail your niche. It isn't all about worksheets and hand waving but rather real reflection, dialogue and iteration around what you are uniquely positioned to do and how you can solve problems for others. This course provided the tactical focus that I desperately needed. I've developed a program package that I feel fantastic about and that I believe will really meet the needs of my clients!
- LATONDRA MURRAY, PRODUCTIVITY COACH & SPEAKER
i can see the light at the end of the tunnel and i'm excited now!
Take the course. It will change your life and your business. I was extremely hesitant because of the financial commitment, but now the money seems like a drop in the bucket! This course was more than I thought it would be - I didn't count on feeling so jazzed up and excited all month. The course receives you warmly, but challenges you and kicks your ass forward the whole time. You can't help but be caught up in the energy and the opportunity. It's been like a month long dance off and I won the prize of clarity!
- HEATHER NELSON, HORSE TRAINER
I wish i took this program sooner!
OMG I loved it! I I took UYB EARLIER rather than waste my time and money on other programs (B-School included EEEK!) that were a bit too far ahead for a newbie like me. I 100% recommend UYB to anyone thinking about starting a new biz....start here first! Cannot express how much of a difference this program style and the module set-up made. I actually felt like I was making progress, which felt AMAZEBALLS! I am actually excited to tell people what I do with confidence...no more squirming in my seat every time someone asks me what I do. Each module was easy to digest and basic, not an overcomplicated hurdle. Becca's teaching style is TOTALLY my jam!
- ASHLEY DE FILIPPIS, BEAUTY BRAND EXPERT
UNCAGE YOUR BUSINESS WORKS
Here is what you will learn in out 8-week curriculum:
Module 1: UNCAGE YOUR NICHE
Niche like a boss so your value is clear and clients start coming to YOU.
in this module you'll learn...
this was the most valuable part of the program for me!
I was a generalist before so this really helped me get specific on who I wanted to work with and on what issues. I made my money back with clients I got during the program because of this!
- MEGAN CAPER, MEDICAL INTUITIVE
MODULE 2: UNCAGE YOUR MESSAGE
Articulate a passionate and clear MESSAGE that helps you STAND OUT.
in this module you'll learn...
the market research module was undoubtedly the most valuable part of uncage your business
Before this program, I'd heard I needed to be testing, and doing market research, etc., but UYB made it concrete and clear. All the templates were also SO valuable!
GRAESON HARRIS-YOUNG, WHOLEBODIED COACHING
Module 3: UNCAGE YOUR PACKAGES + PRICING
Create the perfect packages + pricing to nail your client consultations!
No more generic offers. This week we dig into packaging-creating the right services for the right people, huzzah!
in this module you'll learn...
I FEEL CLEAR ABOUT MY WAY FORWARD!
Because of UYB, I put together my first package (and was clear enough with who it was for!) that I quickly got a handful of beta testers in the first few hours of posting! Before UYB, I only had one paying client ($5 per session if you can calling that paying haha). I didn't really have a clue about what I was doing in terms of business, how to get started, etc. My business wasn't happening at all. Now, I feel clear about my way forward and can speak with confidence about who I help and how I help them!
- ALLISON COLIN-THORNE, CAREER COACH
Module 4: UNCAGE YOUR MARKETING
Zero in on your best "elevator pitch" and get yourself OUT THERE! (Beyond your comfort zone, but in a good way!)
in this module you'll learn...
I WAS READY TO GIVE UP RIGHT BEFORE I MADE THE DECISION TO SIGN UP FOR THE COURSE.
My goal was to find two paying clients in May, and I just got my third yesterday (someone I had no previous relationship with!)
Sincerely -- I cannot thank you all enough for the guidance I received in UYB. There's no way I would have an active business without it, I was ready to give up right before I made the decision to sign up for the course. THANK YOU! THANK YOU!
- AVRAHAM MAISTRI, LIFE COACH
HERE'S EVERYTHING INSIDE UYB
OUR NEW SUPPORT SYSTEM!
All students now get one full year of coaching, feedback and support! That's 6 live coaching and feedback/review calls every single month, for a full year!
This means you can whip through out 8-week curriculum and get those clients in the door ASAP, and then we will be here for you as you tweak and grow and create new offers throughout the year!
Here is what is included in your YEAR of support:
LIVE Q&A SESSIONS WITH BECCA + ERIN (Monthly)
Need feedback and coaching on your core work around messaging, niching, packages, and pricing? No problem! You'll get access to both Becca and our mindset coach every month in Live Q&A calls.
You'll get to ask any questions and get feedback on your foundations, iron out any niggling bits (lol, niggling bits) of confusion, receive personalized business and mindset advice, and make sure you're right on track.
COPYWRITING REVIEW CALLS (Monthly)
There's nothing more fun than staring at a blank screen, knowing you need to come up with something for your website or email list and drawing a blank. NOT!
Get wisdom straight from the brain of our Uncaged copywriter, who will review your submitted copy and give you tips and tricks on how to clearly craft your magnetic message so you can get more engagement, drive more traffic and land more perfect-fit clients online.
MINDSET-COACHING CALLS (Monthly)
These monthly mindset calls will help cure your mindset meltdowns! This isn't about just mindlessly cheering you on - it's about getting to the ROOT of what is holding you back in your business, and then helping you blast through it. So MANY UYB students have shared over the years that the mindset support was exactly the thing they needed (and didn't even realize they had mindset issues!).
UYB PRIVATE COMMUNITY GROUP
Let's be honest. Business can be super fucking lonely, especially when there's no one in your "real life" who gets it. That's why you get a year's access to a private community made up of your live cohorts in this round of UYB. The private UYB Facebook community has been the birthplace of many lifelong friendships, killer mastermind groups, and long-term client and working relationships!
DAILY FEEDBACK + SUPPORT
Our expert marketing Program Coaches are in the UYB group every single day answering your questions and giving you feedback on your work. Don't get stuck in a program where you never get any help!
Office Hours (Monthly)
Submit your module Foundations work for written feedback from Becca and our UYB Program Coaches.
This is your chance to get detailed feedback on your niche, your message, your packages and pricing, and whether your foundations are solid and going to set you up for success.
Co-Working Sessions (Monthly)
You and your fellow UYBers will come together to bang out 60 minutes of focused work together. These sessions are great for when you want to really zero in on a specific action task.
BFF Mastermind Sessions (Monthly)
Need peer feedback? Want to bounce ideas around? You'll be able to work in small groups to support each other on whatever piece of UYB you're working on during our monthly BFF (Business Friends For Life) Mastermind Sessions.
About Page Edit Sessions (Quarterly)
Once a quarter you can submit your About page to be considered for a professional edit from our pro Uncaged Copywriter. These sessions are live on zoom and you get to watch our writer transform one about page into a professionally written page. These sessions are copywriting GOLD and you will learn SO much about how to connect with your clients AND you might even be rewarded with a professional edit of your own page!
Do I need to attend all the calls for an entire year to succeed?
Definitely not! The core modules of Uncage Your Business are designed to be completed in 8 weeks (give or take!). You will have your niche, your messaging, your packages, your pricing, and clients in the door by the end of the core curriculum! Our coaching calls are there to support you during the core curriculum as well as through the rest of the year, so that as you refine your work, create new programs, and grow your business, you are never left hanging without support! You can drop in and out as it fits your schedule!
BUT HOLD UP, THAT'S NOT ALL
I wanted to make sure you had absolutely EVERYTHING you need to build your business. That's right, I'm talking about
YOUR 3-MONTH IN-DEPTH MARKETING PLAN ($497 VALUE)
For how to get your next 10 clients - exactly what you need to do each day, week, and month! This is a detailed, in-depth, and aggressive client-getting plan that I developed with some of my smartest and most successful business colleagues - no more guessing what you should be doing to get clients next. We will tell you exactly what to do day by day, week by week, and month by month - no fluff or time-wasting tasks included.
COPYWRITING TEMPLATES ($497 VALUE)
for your ENTIRE WEBSITE (about page, sales page, home page, services page, contact page, opt-in page, and 404 page)
WEBSITE TRAINING ($197 VALUE)
What Your Website Needs To Convert Sales - a video walkthrough of what a winning site looks like, with wireframes you can use as a guide when you create your own website
TESTIMONIALS TEMPLATE ($97 VALUE)
Testimonials Template to help you gather and shape info so you have the social proof to back you up - after all, testimonials basically sell your services for you!
BLOGGING + CONTENT CREATION BONUS ($97 VALUE)
Never struggle to figure out what to create again with this handy bonus
HOW TO CREATE A FREEBIE THAT WILL GROW YOUR EMAIL LIST ($97 VALUE)
Emails lists are NOT dead and you need one! Create an awesome freebie that will make it easy for people to join your list!
CONSULTS THAT SELL ($97 VALUE)
How to do consults that sell with Kendrick Shope -- never get on an awkward consult call again. Learn exactly how to convert like a BOSS on your calls.
UYB COMES WITH AN INCREDIBLE
BONUS GUEST EXPERT TRAINING VAULT
TO KEEP YOU MOVING AND GROWING AFTER THE PROGRAM ENDS ($1000+ VALUE)
How to Nail Your Sales and Money Mindset to Earn More with Erin Lindstrom
DIVERSITY AND INCLUSION
Building an Equitable, Diverse and Anti-Racist Business as a Coach with Trudi Lebron
Pritect your butt in your new business with contracts with Jaime Bell
How to Use Instagram to Get Clients (Even if You Don't Have a Website Yet) with Elise Darma
VISIBILITY + NETWORKING
Simple 5 Min a Day Visibility Strategy to Bring in Leads Fast with Michelle Warner
When Someone Says They Can't Afford It (OBJECTIONS) with Kendrick Shope
Bookkeeping and Managing Your Money as a New Business with Chioma Njoku
How to Get Started with Email Marketing and List Building with Mike Koziol
Leveraging LinkedIn to Grow Your Business and Referrals with Kiva Slade
How to Land Corporate Coaching Clients Who Pay the Big Bucks with Jenn Barley and Karen Sullivan
How to build your email list without a freebie with Elizabeth Goddard
How to get off the content hamster wheel and repurpose your content with Gemma Went
WHEN YOU PAY IN FULL YOU'LL ALSO GET A
FULL PITCHING-MADE-EASY BUNDLE
Your life (and business, obvs) will never be the same (if you're ready for that).
Bio template so you can write your bio with confidence to get your name out there like a pro
In other words, you'll be ARMED and READY to continue building on the momentum of this course like the REAL business owner you are.
I know it's an investment, but I've seen this program single-handedly CHANGE LIVES.
- Moms staying home with their kids.
- Writers, designers, and done-for-you service providers finally getting paid well for their work
- Life coaches articulating their value so they finally can get paid by real clients, launch group programs, and run retreats around the world in the years that follow…